The Destination Index — by departure city

The Best Incentive Travel Destinations from London

The IncentiveTrips Destination Index re-ranked for programs departing London (LHR). Fares are city-specific modeled ballparks — the published distance curve priced from LHR — and reachability draws from the Europe row; the four origin-independent pillars — momentum, safety, infrastructure, and planner fit — are unchanged. The global Index remains the canonical ranking; this is the same math, priced from London.

Standings as of 2026-10-30. Recomputed on live data.

#DestinationCountryFare from LHRScorevs global
1LisbonPortugal$29071.7▲5
2AthensGreece$37070.6▲11
3PragueCzechia$26070.5▲18
4PortoPortugal$29070.5▲19
5BudapestHungary$30070.3▲20
6ViennaAustria$29070.2▲12
7DubrovnikCroatia$36070.1▲22
8BarcelonaSpain$25069.4▲8
9BangkokThailand$82069.3▼7
10MadridSpain$27068.9▲14
11DublinIreland$17068.6▲19
12Petra & Dead SeaJordan$62068.5▲16
13AlgarvePortugal$32068.3▲32
14GeirangerNorway$31068.1▲43
15ParisFrance$18067.7▲12
16KotorMontenegro$39067.7▲39
17PhuketThailand$89067.5▼9
18Kuala LumpurMalaysia$83067.3▼14
19LondonUnited Kingdom$13067.3▲12
20AmsterdamNetherlands$16067.3▲13
21Norwegian Fjords (Bergen)Norway$30067.2▲29
22RomeItaly$29066.8▲12
23Iceland (Reykjavik)Iceland$35066.7▲16
24BaliIndonesia$1,03066.6▼12
25TokyoJapan$1,05066.3▼22
26SingaporeSingapore$92065.8▼21
27CopenhagenDenmark$24065.8▲20
28MallorcaSpain$31065.7▲28
29Riviera Maya & CancúnMexico$74065.6▼28
30SeoulSouth Korea$97065.3▼16
31EdinburghUnited Kingdom$21065.1▲27
32Lake BledSlovenia$32065.0▲36
33Buenos AiresArgentina$1,10064.8▼7
34Da NangVietnam$89064.3▲7
35StockholmSweden$31064.0▲24
36Punta CanaDominican Republic$72063.7▼29
37DubaiUnited Arab Emirates$62063.7▼2
38Cape TownSouth Africa$1,04063.2▲23
39MarrakechMorocco$47063.2▲25
40KyotoJapan$1,07062.9▼4
41French Riviera (Nice)France$27062.8▲31
42Tuscany (Florence)Italy$30062.6▲28
43Hoi An (Vietnam)Vietnam$89062.5▲11
44VancouverCanada$70062.4▼27
45NashvilleUnited States$77062.3▼34
46Tirana (Albania)Albania$38062.3▲25
47Mexico CityMexico$73062.2▼38
48ScottsdaleUnited States$77062.0▼33
49Abu DhabiUnited Arab Emirates$61062.0▲4
50New OrleansUnited States$77061.8▼31

Fares are modeled round-trip ballparks from London (LHR), not live quotes. “vs global” is each destination's move against its position on the global Destination Index.

How this ranking works

Only the two pillars that genuinely depend on where attendees fly from are re-scored. Value shifts with the fare difference between the US-blend baseline and this origin; air access blends each destination's global nonstop coverage with a published origin-to-region reachability score. Both adjustments flow into the composite at the Index's published pillar weights — value 15%, air access 20%.

  • value_o = value + 20 · (fare_US − fare_origin) / max(fare_US, 300), capped ±20
  • air_o = 0.5 · air_access + 0.5 · reach(origin → region)
  • total_o = total + 0.15 · Δvalue + 0.20 · Δair
  • fare = $118 + 0.913 · d^0.75, anchored per destination
  • city fares: fare = ($118 + 0.9127 · d^0.75) × destination anchor, d = great-circle km from LHR

Fares come from a distance-based model anchored to each destination — modeled ballparks, not live quotes. Every input is published; no destination pays to be ranked. The global Destination Index is the canonical standing.

Also ranked from

All cities: New York · Boston · Miami · Atlanta · Toronto · Chicago · Dallas · Denver · Los Angeles · San Francisco · Seattle · Mexico City · São Paulo · Buenos Aires · Singapore · Hong Kong · Tokyo · Seoul · Shanghai · Sydney · Melbourne · Mumbai · Delhi · Bangkok · Dubai · Riyadh · Doha · Tel Aviv · Johannesburg